Revolutionizing Electronic Identity Verification Data Zoo’s US Patent Expansion into North America

In the ever-evolving landscape of financial technology, or fintech, innovation is the name of the game. Australia-based fintech company Data Zoo has recently made a significant stride in its journey to redefine electronic identity verification. Leveraging a groundbreaking US patent, Data Zoo has expanded its operations into the North American market, offering state-of-the-art electronic identity solutions to banks and other financial institutions. Their patented solution, known as US2023/0259602A1, titled ‘Method for Electronic Identity Verification and Management,’ boasts cutting-edge components, including layered verification and a real-time dynamic trust scoring system. This innovation is set to redefine how banks, fintech applications, and cryptocurrency platforms approach identity verification, ultimately enhancing security and the customer experience.

The Challenge of Identity Verification in the electronic Age

In today’s electronic age, the need for robust and efficient online identity verification solutions has never been greater. With the rise of online banking, fintech, and cryptocurrency platforms, it’s crucial to ensure that individuals are who they claim to be. Traditional identity verification methods, such as presenting government-issued documents, have their limitations. They do not account for the full spectrum of a person’s electronic identity, which can include not only official documents but also online presence, social media activity, and other electronic footprints. This gap in identity verification methods opens the door for malicious actors to exploit vulnerabilities and commit identity theft, fraud, and other illicit activities.

Electronic Identity Verification Data Zoo’s Innovative Solution

Data Zoo recognized these challenges and set out to develop a comprehensive, secure, and efficient solution that addresses the evolving demands of the financial industry. The result is their patented method for electronic identity verification and management. This groundbreaking system offers a multi-layered approach to identity verification, making it significantly more challenging for malicious actors to bypass.

One of the key features of Data Zoo’s solution is layered verification. Instead of relying solely on traditional government-issued documents, the system takes into account a customer’s complete electronic footprint. This includes information from sources such as business websites, professional LinkedIn profiles, and public social media pages. By considering a broader range of identity elements, the verification process becomes more robust and reliable, making it extremely difficult for potential fraudsters to replicate a customer’s identity.

Real-Time Trust Scoring Electronic Identity Verification

In addition to layered verification, Data Zoo’s patented system incorporates a real-time dynamic trust scoring mechanism. This trust score provides a real-time measurement of a customer’s reputation based on multiple identity elements. This approach allows banks and financial institutions to assess the credibility and trustworthiness of a customer more comprehensively, mitigating the risk of fraudulent activities.

Furthermore, Data Zoo’s commitment to privacy is evident in its approach to personally identifiable information (PII). The system destroys PII after the onboarding process is completed, minimizing the potential damage from data breaches and enhancing overall security.

A Milestone in Identity Security

Data Zoo’s US patent represents a significant milestone in the field of identity verification and management. Unlike existing solutions, which often focus solely on traditional identification documents, Data Zoo’s innovation broadens the scope of electronic identity. By encompassing a wide array of electronic footprints and using a real-time trust scoring system, it equips financial institutions with a comprehensive tool to onboard customers securely and efficiently.

Fighting Identity Theft and Fraud

The primary goal of Data Zoo’s patented technology is to make it significantly harder for cybercriminals to use stolen identity information to open new financial accounts. By expanding the scope of identity verification and minimizing the amount of information exposed in the event of a data breach, Data Zoo’s solution offers a robust defense against identity theft and fraud. It’s a significant step toward making the electronic world a safer place for both individuals and institutions.

Customized Integration Solutions

Working closely with Data Zoo, banks have the flexibility to choose integration types that align with their unique business needs, architecture, and resources. This tailored approach ensures that each element in Data Zoo’s ecosystem is designed to empower banks with the innovation and privacy needed to provide modern verification experiences. In a rapidly evolving fintech landscape, this adaptability is a crucial advantage.


Data Zoo’s expansion into the North American market with their patented electronic identity verification and management solution represents a significant leap forward in the fight against identity theft and fraud. By redefining how electronic identity is verified, the company has created a more comprehensive and secure system that is aligned with the needs of the modern financial industry. With the power of layered verification, real-time trust scoring, and a commitment to privacy, Data Zoo is helping banks, fintech applications, and cryptocurrency platforms ensure compliance with ‘know your customer’ regulations while delivering a superior customer experience. This innovation not only enhances security but also paves the way for a more efficient and safer electronic world. In an age where electronic identities are increasingly targeted, Data Zoo’s approach is a vital step toward safeguarding individuals and institutions alike.

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